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World of comfort
As Tom Duffy drove past the Bellacorick power station, he could see the plumes of black smoke billowing into the Erris sky. His heart sank as he looked into the horizon, knowing that his business, which he had set up a decade earlier, was going up in smoke.
It was April Fool day in 1999 when Tom got the call every businessman hopes he will never get. His factory had caught fire. Tom had founded Cow Comfort Ltd, which produces rubber mats for cows to lie on,[url=http://merrellfootwearsizechart.webmium.com/][b]http://merrellfootwearsizechart.webmium.com/[/b][/url], in Belmullet in 1988 and in the intervening years, the business thrived and had become a market leader. Then, in a matter of hours, it was gone.
thought it was the end of the world, said Tom as he recalled that fateful day. was a nightmare; I was in Castlebar at the time undertaking a computer course. It was April Fool Day and when I got the phone call I thought it was a joke, I couldn believe it. I rang the supervisor in the factory itself and as soon as I heard his voice, I knew something was wrong.
got into the car and, as it happened, I was behind the fire engines as they went to the fire. By the time I got to Bellacorick I could see the black smoke and I knew it was serious. As I was driving over towards Belmullet it was total devastation. I did not know where I could go from there. />
At 2.20pm in the afternoon, as the factory was in full production, a tiny pinhole appeared in a pipe containing hot oil. As the oil vaporised, it took only a matter of seconds before the fire took hold and, despite the best efforts of the staff to extinguish the fire, it was quickly out of control.
When Tom observed the ruined ashes of the building, he was not sure if he would be able to rebuild the factory. However,[url=http://merrellfootwearsizechart.webmium.com/][b]sell discount 2013 merrell footwear size chart online store[/b][/url], he received hundreds of letters of support from clients all over Ireland saying they would remain loyal to him if he stayed in business. This support made him determined to rebuild his company, but it was not a simply case of merely building up the factory shell again, there was specialised equipment, destroyed in the fire, which had to be replaced. The machine for mixing all the materials to produce the rubber would take over two years to build and this was time Tom did not have at his disposal. However,[url=http://giuseppezanottioutlets.webmium.com/][b]2013 Giuseppe Zanotti shoes outlet sale Giuseppe Zanotti Sneakers[/b][/url], somebody must have been looking out for him, because he soon made a discovery, which ultimately saved his business.
were small miracles involved in the restoration of the company. This one particular machine, which is a vital cog in the production, would take two-and-a-half years to produce. That machine, and others like it, was made in Manchester and the others were bound for the Far East six years before the fire,[url=http://kaufenmonclerjacken.albirank.net/][b]http://kaufenmonclerjacken.albirank.net/[/b][/url], but, as it turned out, they were still lying idle in Manchester six solid years later. A machine lay idle in England for six years and nobody to buy it. I could not believe my eyes when I saw it, it was miraculous, he remembered.
Following a million reconstruction of the factory, Cow Comfort were back making Mats in September 2000 and the company now has the capacity to produce 5,000 mats a week, employing 30 full-time workers and 30 part-time fitters around the country. The Mat name has become world famous and the mats are sold all over Ireland as well as exported to Europe, North America, South America and the Far East.
A native of Aughagower, Tom journey to success began back in 1981 after he had graduated from UCG with a science degree. He came from a farming background and hoped to secure a job as a science teacher,[url=http://duveticaukoutlet.halod.com/][b]Duvetica UK[/b][/url], which would guarantee him a regular, secure salary. When he noticed an advertisement in the university for an industrial chemist in the Spanish Atlantic Rubber Company factory in Belmullet, he applied for it, hoping the work experience would give him a better chance of securing a job as a science teacher.
couldn imagine staying this long, it was supposed to be only a stepping stone and I would move on. But one thing led to another and I stayed here. The shoe factory, which I worked for at the time, was a family-run company and I worked for a few weeks in Spain with them. I spoke the language and I created a bond with them and got on very well with them. I suppose loyalty with them was a big factor in staying and when I commit to something, I commit strongly to it. />
However, the factory was going through a difficult period in the late eighties and the word on the street around Belmullet was that it would not last much longer. Tom knew if the factory closed, he would have to leave Belmullet. It was only by chance he encountered the cow mats that would ultimately keep him there.
He was helping on his family farm when he heard a neighbour had bought a product called a cow mat. Tom who was nicknamed by his colleagues due to his inquisitive nature was soon around to his neighbours examining the mat. He did not rate their quality too highly,[url=http://parajumpersoutletitalia.albirank.net/][b]http://parajumpersoutletitalia.albirank.net/[/b][/url], but thought the idea was sound and felt he could produce a better product.
He went to his employer and negotiated a deal to buy the waste rubber from the shoes and at 12 midnight on October 8, 1988, he produced his first cow mat. From that moment on his life was changed.
He developed the product to have durability and grip and to retain its softness over the years. So confident is he in his product that he has given it a ten-year guarantee,[url=http://billigamonclerjackasverige.albirank.net/][b]http://billigamonclerjackasverige.albirank.net/[/b][/url].
wanted to develop a proper mat and it is proven that it is and today is probably the most recognised mat in the world. I have not changed anything with it and the first mat I made is still in a farm in Killala and to this day is absolutely perfect, he said with pride.
The cow mats are designed to encourage cows who are housed in the winter time to use cubicles and improve hygiene. Without the mats, cows lie on concrete-based cubicles and, over time, they develop swollen knees,[url=http://woolrichjacket.webmium.com/][b]discount 2013 Woolrich Woolrich Jackets Woolrich® The Original Outdoor[/b][/url], sore feet, and damaged teats. In the case of dairy cows, this can result in the loss of as much as two gallons of milk per day.
It may sound difficult for someone who comes from a small farming background in Mayo to convince the large dairy and beef farmers around the county to change their methods. The logical thing would have been for Tom to employ a few sales people to go around the country, meeting with the big dairy and beef farmers, and market the product. However,[url=http://woolrichswedense.gengfl.com/][b]woolrich arctic parka sweden outlet woolrich online shop sweden göteborg[/b][/url], Tom had different ideas. To this day,[url=http://parajumpersoutletitalia.albirank.net/][b]parajumpers outlet italia parajumpers Parka Piumini online shop abbigliamento[/b][/url], he does not employ a single sales representative,[url=http://duveticaukoutlet.halod.com/][b]Duvetica Down Jackets For Men Store[/b][/url], preferring to go to country shows in person and educate farmers on how his product will make life easier for them and increase their yield.
of mouth is how the news of the Mayo Mats spread; I do not have a sales person anywhere. When I first started off,[url=http://parajumpersonline.webmium.com/][b]2013 PJS Jackets Shop Sale Kodiak Jackets Online PARAJUMPERS[/b][/url], I went to agricultural shows and met people. I would see myself as a teacher and not a salesperson and,[url=http://rogervivieroutlets.webmium.com/][b]Discount Roger Vivier Shoes[/b][/url], to this day, it is the same. If you teach a farmer the difference between what he is doing and what he could be doing, he will go home and look for your name and number. The feedback was tremendous from the start; I had men from all over the county telling me it was the best investment they ever made.
go to shows sometimes and I walk away in disgust at the people I see selling products. It is all sales speak and pushing people to buy the product. They do not know what they are talking about and say the most stupid things, without even realising it. If I want to buy something,[url=http://woolrichjacket.webmium.com/][b]http://woolrichjacket.webmium.com/[/b][/url], the last thing I would want is for somebody pushing something on me. To this day at shows I don take names or numbers, I let people make up their own minds, he explained.
Cow Comfort is very much a family business with Tom wife Fionnuala taking part in its day-to-day running. The company orders come through the family home in Belmullet and this time of the year is the busiest time for orders, with the phone constantly being answered. This year the Department of Agriculture is offering a grant for matted sheds and once the grants are approved, Tom expects the phone to be ringing up until close to midnight.
When Tom Duffy came to Belmullet over 25 years ago,[url=http://discountmerrellshoes.webmium.com/][b]http://discountmerrellshoes.webmium.com/[/b][/url], it was supposed to be a stepping-stone to something better elsewhere. As he now surveys the production line in his factory, it clear he has found his own world of comfort in north Mayo.相关的主题文章：

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